Key elements of modern web design

There is a lot of debate of what we consider modern web design. Is it a specific year or is a modern website something that follows a specific design convention that is current. What is certain, is that modern design aligns more with minimalism, and removes any bells and whistles that we got during the web 2.0 era. Here is a basic breakdown from Rack Alley on how to design with modern principles in mind:


One of the two most obvious traits of modern web design are the colors. New websites tend to follow strong colors and limit the palette to a few colors. The basic premise is a single-color scheme with one or two accent colors. The Apple website is a very good example of modern color usage.


Good use of white space is the other hallmark of modern web design. The space doesn’t need to be white per-se, but there should be plenty of it and used in a way that adds balance and space to the design. White space is something you know when it is done correctly.

User-centric design

Thanks to Google, there is a lot of focus on the user in terms of design and functionality. Gone are the days when you design a website for ranking, and hope that it works for your visitors. Using machine learning and AI, Google now has a good sense of whether a site matches its vision for a user-friendly site.

Whether you use LA colocation or basic web host, follow these basic principles to ensure that your site feels and look modern.